SURVEYMONKEY
An OG web property goes bananas.
During my time at SurveyMonkey, I managed a small team of content strategists, mostly cranking out B2B sales enablement stuff. But here’s one fun thing I got to work on: the SurveyMonkey “Start” page. This headline and image combo chased the previous version out of the yard with 10x the clickthrough rate. Good dog!